FareShare has teamed up with fruit and milk delivery company The Fruit Box Group to distribute 25,000 boxes of fresh fruit, vegetables, milk and bread to families in need.
The One Box initiative targets 1,000 families who are struggling to afford healthy food with each one receiving a box of fresh produce every week.
“This is a great initiative to support families facing serious disadvantage with the fresh, healthy food most of us take for granted,” said FareShare CEO Marcus Godinho. “The aim is to ensure families receive sustainable support every week and we have put on an extra vehicle and driver to make this happen.”
Each box contains two litres of full-cream milk, a loaf of bread, potatoes, onions, carrots, celery, bananas, apples and citrus fruit.
FareShare has set up a new run to deliver the donated food to charities supporting families in acute need including Kingston City Church, Mullum Mullum Indigenous Gathering and Northpoint Centre Food Bank.
The Fruit Box Group is investing up to $400,000 in the Melbourne pilot and aims to expand the program.
“In a plentiful country like Australia, it’s shocking that so many families are going without,” said The Fruit Box Group CEO and founder Martin Halphen. “We believe that one box of fresh produce each week can make a real difference to families in need, hopefully creating a healthy foundation for children now and having a lifetime influence on health.”
The impact of the first 25 weeks of The One Box will be assessed by La Trobe Business School with a view to establishing a new charity.
The Rotary Club of Balwyn has keenly supported FareShare for nearly a decade and we are grateful to its members for getting behind this exciting new initiative.